Customer Relationship Management

At Carreras, we understand CRM (Customer Relationship Management) as a strategy that allows us to identify, attract and retain customers, as well as helping us to increase their satisfaction by optimizing the profitability of their businesses.

We therefore consider the CRM a fundamental work mechanism that directly affects the company’s processes.

In this sense, we have developed a customized tool that allows us to:

  • Effectively manage the commercial network of the organization.
  • Optimally manage the relationship with customers.
  • Integrate the processes of generation and control of offers and rates.
  • Evaluate the achievement of objectives set by the Company’s Management.